Tag results for "advertising"
- NBA Scores 8% More Sponsorship Revenue, To $1.6B This SeasonThe number of brand deals has leveled off, but spending per de ...
- Citing Strong Half, Brian Wieser Surprisingly Turns Bullish For 2025"Although we continue to believe this take is accurate in the mi ...
- At The Upfronts: What They Said, What It Means, And Why It MattersThe official start of the fall television season is still about fo ...
- NBA Playoffs So Far: Up 3% To 4.5M ViewersTotal estimated national TV ad revenues for the NBA playoffs are near ...
- Meta Plans To Automate All Ad Creation By 2026: ReportMeta is planning to invite brands to create and target their a ...
- Microsoft Hires Liaison To Collect/Disseminate Data From Ad IndustryHopkins' appointment highlights the growing importance of Microsoft's role in advertising. S ...
- Speciale To Depart TelevisaUnivision, Natividad Named New Sales ChiefTim Natividad, who had been U.S. head of enterprise sales at TikTo ...
- YouTube Fast-Tracks Ad Suitability, Creator Monetization EligibilityYouTube will no longer need to review individual content uploads for ...
- ID Anonymous: Yahoo DSP Teams Up With Comscore To Protect Consumer PrivacyBut don't publishers and brands sometimes need to know the identities ...
- Marketers Brace For Leaner Budgets Amid Economic Uncertainty: NielsenRetail brands are moving aggressively toward digital channels, while tech and finan ...
- FuboTV Offers Pause Ads For Programmatic, Biddable PlatformsAd-tech company ClearLine, owned by Magnite, is helping Fubo in this effor ...
- SCOTUS Won't Revive Dispute Over Search AdsThe Supreme Court on Tuesday turned away personal injury law firm Lern ...
- Microsoft: Conversational AI Changing How Consumers Interact With BrandsSome consumers second-guess search results, but Microsoft Advertising internal data shows AI-power ...
- AI Models Defy Shutdowns, Are Advertisers Ready To Give Up Control?OpenAI's latest ChatGPT model disobeyed human instructions to shut down during ...
- Microsoft '24 Holiday Report Manifests '25 Ad TrendsThe report shows how holiday season advertising trends that took place ...
- Record-Setting Holiday Weekend For 'Lilo & Stitch,' 'Mission: Impossible'Estimated TV spend for "Mission: Impossible" was $25.7 million (5,730 airings, 3 ...
- Google's Brin Claims AI Works Better When ThreatenedGoogle co-founder Sergey Brin shared his take on how to get t ...
- McAfee CMO: Tips To Improve MMM PerformanceCMO Stephanie Fried wanted to blur the lines between real and fa ...
- Reality-TV Competition Show... For US Citizenship?Worsoff said "The American" is not intended to be "mean-spirited" but inste ...
- Reddit Releases Dynamic Product Advertisements To All AdvertisersThe feature combines shopping signals with machine learning and advertiser product catalo ...
- Ad Serving, Personalized Visits: Where AI Will Take AdvertisersGoogle DeepMind this week announced VEO 3 AI Video Generation, which allo ...
- Google Slammed By News/Media AllianceOne SEO change from Google has cost a coupon site publisher "te ...
- First-Half Network Ad Market: Majors Fall 2%Analysts typically look to Q1 and Q2 market activity for insights ...
- Google Makes 'Biggest' Update To Smart BiddingThe same business bidding for ad space can now also open b ...
- Amid Inflation Concerns, Media Costs To Moderate This YearGlobally, media prices are forecast to rise only 3.9% this year, continui ...
- Echoes In The Ecosystem: INMA Launches Effort To Help Digital AdvertisersINMA hopes to demystify the "opaque" digital ad environment with input v ...
- New Meta Program Will Allow Advertisers To Test Emerging AI FeaturesMeta's "Early Release" program will give advertisers access to test new generati ...
- Meta Integrates Threads Feed Ads Into Marketing APIA few weeks after announcing the launch of ads on Threads, Me ...
- Amazon Focuses On Performance Tools For PublishersAmazon Publisher Services has stepped up its focus on performance-based tools f ...
- Google Brings Agentic AI To Ads, Analytics, ChromeGoogle began filling nooks in its advertising and analytics platforms with agent ...
