Tag results for "social commerce"
- Layering AI To Identify How Viral Information SpreadsGudea's technology allows it to "map how information moves online" to predi ...
- Pinterest To Host LTK Influencer Shopping ContentTo boost its strategic position in the social commerce sphere, Pinterest wi ...
- IAB Expands 'Excellence' Leadership To Keep Up With InnovationThe new leadership team will support innovations that are beginning to ga ...
- TikTok Makes Brands Pay For Feed ViewsTikTok is changing the way businesses amass views on the company's e-commer ...
- Coca-Cola Exec Identifies Omnichannel Roadblocks For The BrandFirst-party data can help, but for big CPG firms like Coca-Cola, omnichann ...
- AI Agents Feeding On Data Make Conversational Commerce PersonalSmartly recently integrated Reddit into its network and is working to advan ...
- Roblox Launches In-Game Commerce With Beauty BrandRoblox creators and brands can now sell physical real-world products directly ...
- QVC Taps TikTok For Gen X Shopping EventThe May 14 livestream features celebrity hosts, Q50 influencers, and a pu ...
- Meta Launches AI Search App Independent Of PlatformsThe launch of its stand-alone AI app, which includes a Discover fe ...
- Tariffs Soured Ad Market, But Q1 Buys Remained StrongAnalysts have begun lowering ecommerce and paid-media industry forecasts as tariff polici ...
- Best Buy Launches Creator-Run Shopping ProgramBest Buy has begun inviting influencers to join its "new curated shoppi ...
- Influencer Marketing Budgets Are Poised To Surge in 2025, WFA Report FindsInfluencer management is increasingly collaborative, with 79% of brands working with influenc ...
- QVC Announces 900 Layoffs, Doubling Down On Live CommerceThe company reports a $1.27 billion loss as sales decline again. ...
- Could Orme Revolutionize Social Commerce?With deep ties to the world of branded content, Orme founders Fais ...
- Why Advertisers Miss The TargetData misclassification has become too common at a time when technology li ...
- TikTok's CPMs Tank, Pinterest's SoarTikTok is losing credibility as a go-to for brand investments, with i ...
- AI On SMBs' Top List To Automate Advertising, MarketingA survey of new small business owners finds 43% will maintain ...
- Cost-Per-Acquisition Watershed Moments Key For Performance MarketingThe cost to acquire new customers may require an adjustment in ...
- Apple Announces $500B Investment In U.S., Includes AI, ML, EducationPlans for the next four years include accelerated investments in AI a ...
- Gen Z Embraces Social Commerce, While Boomers Remain HesitantSocial media shopping has gained traction with Gen Z because of t ...
- Report: The Growing Impact Of Social CommerceThe WPP report found that more than a quarter of fashion a ...
- TikTok Adds Commerce, Livestream Shopping To More RegionsAlong with its recent plans to launch in Mexico, TikTok will expa ...
- Amazon Shutters 'Inspire' Video, Photo Shopping FeedAmazon is discontinuing its Inspire social feed, which resembled TikTok Shop a ...
- Consumer Brands Late To Adopt Social Commerce Strategy: ReportThirty percent of consumer brands do not have a social commerce strateg ...
- Amazon Develops Predictive Model For DatabasesThe tool can be used to benchmark application domains such as ecommerc ...
- Social Commerce, Live Shopping: A Conversation With Mavely's Usaid KhanMavely VP of Business Development Usaid Khan talks about the promise ...
- Reporter's Notebook: SoComLOS ANGELES, CA -- SoCom, hosted by Orca, attracted an eclectic m ...
